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  1. New Jersey + the rest of the US. But what is working in New Jersey may not work in other states, said Shea. One year later, DraftKings is preparing to enter any and all states that pass legal sports betting legislation and to which they have an invite. It already has a retail book in place in Mississippi and is eyeing a launch in West Virginia.
  2. About NEW JERSEY Sports Betting New Jersey was the state that led the charge in overturning PASPA, and it began offering sports betting on June 14, 2018. DraftKings Sportsbook became the first legal online option in The Garden State when it launched in August 2018.
  3. As the first state to legalize sports betting, 80% of bets in New Jersey are made through either DraftKings or FanDuel. IGaming TAM iGaming faces a slower rollout relative to sports betting due.
  4. Bettors can wager on all major US sports at DraftKings Sportsbook. International sports leagues and events, including soccer, basketball, auto racing, and many others, are open for betting as well. Deposit options include ACH/eCheck, prepaid cards, debit cards, PayPal, and casino cage deposit.

DraftKings Sportsbook has quickly proven that success in one industry can certainly lead to success in another. The NJ sports betting leader has been a major contributor to the $4 Billion Sports betting handle in New Jersey. Sports bettors are met with a very generous DraftKings sportsbook bonus for new players that provides a FREE $500 bet!

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DraftKings has expanded its DFS deal with the NFL north of the border in a move that could boost the operator’s profile ahead of legal sports betting in Canada.

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The NFL and DraftKings first partnered back in September 2019 with DraftKings named the exclusive DFS sponsor of the league.

As part of that agreement, DraftKings gained access to NFL branding and content opportunities across the DraftKings app and NFL Media.

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That partnership was for the US only but has now been expanded to the Great White North.

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Draftkings Sports Betting States

Is DraftKings focused on DFS or betting?

“The relationship we share with the NFL is important for DraftKings to provide customers a great experience,” said Ezra Kucharz, chief business officer at DraftKings.

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“This expanded agreement gives us a unique opportunity in the Canadian market. We look forward to working with the team at the NFL Canada as we continue to shape the modern fan experience.”

A quote from the NFL also spoke about the growing popularity of DFS in Canada. But it’s hard to look past Canada sports betting as the key driver for the new deal.

Momentum for Canada sports betting

The Canadian government is bidding to end the federal ban on single-game sports betting.And the province of Ontario plans to end its lottery-run monopoly on online gambling. That would allow private operators into the market.

Ontario alone would be equal to the fifth-largest state in the US with 15 million citizens. Toronto-based TheScoreestimated a market potential in Ontario of $1.5 – $2.1 billion in annual gross gaming revenue.

The market could be live by the second half of 2021, TheScore said.

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Just as DraftKings built up an audience in the US via DFS, it can now gain a similar head-start in Canada sports betting. All told it’s been a good news week for DK. The company’s stock jumped more than 10% following an investment from one superstar stock picker.